
Website for leading tattoo parlour
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Project overview
Redesigning the website for Blade & Shade, a leading tattoo studio in Lucerne, to highlight their impressive art and ease of use.
The studio was not well visible with its previous website and the technology was outdated. The online presence did not make clear who the artists are and what makes the studio stand out. Vouchers were sold without a clear system – with effort and unclear processes. This meant that the full online potential was not being used.
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- indentation
We met with Blade & Shade online to get detailed insights into their vision and needs. - Design meets function
We combined attractive looks with easy-to-use features to create a harmonious and functional design. - Open channels
Continuous, transparent and consistent communication was the key to the successful implementation of the project. - Prompt creativity
We worked efficiently to complete the project on time and within budget.
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- Improved online presence
The new website reflects the artistic quality and professionalism of the studio and attracts more visitors. - Strengthened brand image
The visual and functional overhaul has significantly improved Blade & Shade's brand image. - Improved customer loyalty
Interactive and user-friendly elements have led to greater customer loyalty. - Efficient results
A long-term partnership based on seamless collaboration and focused development.
Axisbits has an extremely customer-oriented philosophy and always tries to find solutions and implementations for the needs of customers. The work done is fully in line with our quality standards and I would recommend it anytime.

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- Outdated website with poor discoverability
- Voucher sales manual and fragmented
- Brand appearance fell short of the studio's standards
- Website with modern design and clear artist presentation
- Fully-featured in-house voucher shop without licensing fees
- Improved online presence and more efficient sales process
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