Blog
Here we share what works — in platforms, processes, and products. For anyone who not only wants to use technology, but also wants to understand it.
For customers, using upselling correctly can be a helpful guide, as they discover products that better meet their requirements. For providers, upselling is a proven method for specifically increasing average sales value. Find out what upselling means, how to use it sensibly and in a customer-friendly way, and find examples from e-commerce, stationary retail and services.
68% of all website visitors leave a page after less than 10 seconds, which is almost 7,000 lost customers per month on an average website. The common reason: poor UX design. In this article, you'll learn what UX design is and how you can use it for your business right away.
Two important features in your project are weeks overdue. One developer is on vacation, the other is tied to a customer project. You've been avoiding looking at your overtime account for a long time. You know exactly what would be technically necessary, but you simply don't have the people to do it. In such moments, the question is: Do we get external support, or do we keep going at it?
The click rate measures how many users actually click after seeing a link, an ad, or a search result. In this article, you'll find out what the click rate is and what values are common, find our online click rate calculator and find out how AI changes click rates.
User analysis helps you to record the behavior and expectations of your users and to derive optimization options from this. In this article, you will learn what constitutes user analysis, what methods are available, and how to select the appropriate tools.
If you buy expensive traffic and then the users jump off again in rows, it's time for UX optimization. In this article, you'll learn more about the benefits and ROI, troubleshooting, and proven measures to optimize UX.
You explain your offer perfectly, the customer nods in agreement — and yet they don't buy. The problem isn't your product or price, but that you're selling against human psychology. People make buying decisions differently than they think they would. In this article, you'll learn which 6 psychological triggers really work and how to use them immediately in your sales calls.
You know the theory, but there is a huge gap between “communicating benefits” and “Hello Mr. Müller, I'm calling for...”. Here you can find sales strategies and practical examples, from real estate agents from the USA to Swiss B2B sellers to startup founders who converted 5,000 dollars in one day. Each strategy shows you the situation, the exact procedure, the results and how to adapt it for your industry.